MDM

AJUSTEO

Take control of your strategic data with Master Data Management (MDM)

With global data volumes doubling every 18 months, MDM is becoming an essential lever for transforming data into a strategic advantage.

Master Data Management allows you to centralise, secure and leverage your reference data, whether it relates to customers, products, structures, employees, nomenclatures or other value lists.

Why implement MDM?

Single source of truth: a central repository that eliminates duplicates, inconsistencies and unnecessary re-entries.
Anticipation of critical projects: ERP/CRM migrations, mergers and acquisitions, reporting… all projects where data quality issues are often revealed.
Improved ROI: companies with robust data governance see significant growth in their performance.

What an MDM project aligned with best practices covers

Types of strategic data (customers, products, employees, nomenclatures, etc.).
Key principles: quality, governance, traceability.
Data governance model, data stewardship and business rules.
Keys to success: rigorous methodology, change management, alignment of business and IT challenges.
Feedback from Ajusteo and its customers.

The concrete benefits of an MDM

Unification of multiple versions of the same data for a consolidated view.
Business modelling: multi-account linking, entity hierarchy, business structuring.
Data decompartmentalisation: shared view across departments, systems and domains.
Consolidation of business data in an integrated data platform (transactional, behavioural, hierarchical).
Business collaboration: continuous enrichment via workflows tailored to each department.
Automated governance: business rules, enrichment (RNVP, Duns, etc.), data stewardship.
Regulatory compliance: GDPR, ESG, etc., centralisation and traceability of sensitive data.

Immediate strategic benefits

Reliable data, ensuring relevant analyses and informed decisions.
Optimised processes, limiting multiple entries and improving quality.
A smoother, more personalised relationship with customers, suppliers and employees.
Controlled data sharing, both internally and externally (open data, partners, etc.).
Complete traceability, ensuring transparency, security and compliance.

Measurable business and operational impacts

Reduction in hidden costs:
▪ 84% of digital transformation projects fail due to poor data quality.
▪ On average, poor data quality costs 12% of revenue.
Project acceleration: ERP, CRM and BI deployments facilitated by controlled data.
Strategic confidence: reliable data strengthens decision-making and overall performance.

MDM, a real game changer

Serving as both a central repository and data hub, MDM provides a fully customisable 360° view of your business objects.

It automatically integrates heterogeneous sources, applies complex deduplication rules and replaces manual processes with simple, secure and automated workflows.

Depending on your needs, data is made available in real time, in streams or in batches.

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Our commitments

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Comprehensive expertise

Thanks to our strong technical expertise, you benefit from cutting-edge know-how covering all necessary aspects.

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Integrated management

Project management ensures effective coordination, avoiding errors and optimising deadlines.

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Comprehensive support

A team of experts supports you on all aspects, ensuring a consistent and tailor-made solution.

Why choose an MDM with Ajusteo?

Preconfigured, easily adaptable business models (customers, products, etc.).
Low-code/no-code rules engine for fast and flexible customisation.
Integrated services: enrichment, standardisation, qualification.
Seamless integration into your IS via APIs, batches or files.
Advanced consolidation capabilities: AI, fuzzy processing, intelligent clustering.
Modern and secure interface with fine-grained access rights management.
Configurable business workflows, even complex ones, in low-code.
Data profiling and quality reporting tools (KPIs, dashboards, etc.).