PIM

AJUSTEO

Enhance your product data with Product Information Management (PIM)

At a time when customer experience depends on rich, reliable and consistent product information, PIM is becoming a strategic accelerator, particularly in e-commerce, retail and multi-channel industries.

Product Information Management (PIM) enables you to efficiently manage, centralise and distribute all product information (descriptions, visuals, specifications, marketing content, etc.) across all sales channels.

Why implement a PIM?

Single Product Repository: a centralized source for all marketing, technical, and commercial data.
Omnichannel Consistency: uniform product information across all platforms (e-commerce site, marketplace, printed catalog, ERP, etc.).
Faster Time-to-Market: quick and simultaneous updates of your product data across all channels.
Productivity Gains: reduced errors, duplicate entries, and tedious manual tasks.

What a PIM project covers when aligned with best practices

Identification of critical product data (data sheets, digital assets, categories, variants, bill of materials, etc.).
Organization of data flows for collection, validation, enrichment, and publication.
Definition of an attribute model by product family.
Implementation of contribution workflows (marketing, technical, supplier, etc.).
Product data governance and alignment with the omnichannel strategy.
Feedback and best practices from Ajusteo and its clients in retail, distribution, and industry.

The concrete benefits of a PIM

Centralization of all product information in a single platform.
Collaborative enrichment of product sheets with contributions from different departments.
Standardization of formats to meet the requirements of channels and marketplaces (GS1, GDSN, Amazon, etc.).
Media management (images, videos, technical documents…) in a multilingual context.
Monitoring of product sheet completeness and quality.
Reduction of errors caused by multiple unconnected tools and supports.
Native connection to e-commerce tools, DAM, ERP, CRM, and publishing platforms.

Immediate strategic benefits

Better customer experience: well-presented, well-referenced, inspiring, and consistent products.
Reduced return rate thanks to complete and accurate information.
Faster go-to-market for new products.
Stronger synergy between business, marketing, sales, technical, and IT teams.
Enhanced brand image through controlled and consistent information delivery.

Measurable business and operational impacts

Up to 40% time saved on product creation and update cycles.
Reduction of publication errors and inconsistencies across channels.
Increased productivity thanks to automated workflows and a simplified back office.
Improved product data quality, with traceable, versioned, and validated information.

The PIM, the true foundation of your omnichannel strategy

The PIM acts as a hub for orchestrating product data. It ensures up-to-date, rich, and consistent information across all touchpoints, becoming the central pillar of a smooth and frictionless customer journey.

Connected to your digital ecosystem, it automates publications, adapts formats according to channels, while ensuring the quality, traceability, and performance of your product data.

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Our commitments

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Comprehensive expertise

Thanks to our strong technical expertise, you benefit from cutting-edge know-how covering all necessary aspects.

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Integrated management

Project management ensures effective coordination, avoiding errors and optimising deadlines.

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Comprehensive support

A team of experts supports you on all aspects, ensuring a consistent and tailor-made solution.

Why choose a PIM with Ajusteo?

Preconfigured product models based on your business types.
Low-code / No-code rules engine to quickly adapt data structures.
Native multilingual and multichannel management.
Seamless integration with ERP, DAM, CMS, marketplaces, e-commerce sites, etc.
Monitoring of product quality and completeness (scores, visual indicators, dashboards).
Intuitive and secure interface, designed for business users.
Customizable collaborative workflows, according to roles and required approvals.
Performance reporting, publication metrics, and compliance tracking.